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Dr Seuss says…..

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Can Dr. Seuss and The Lorax teach us about sustainability?

Film, cinema or the more colloquial movie is a subject that we typically don’t cover in our research for topics on this site or focus on in our lives as design professionals. The art behind the film industry does, however, inspire us specifically when we look at films such as Gary Hustwit’s Objectified or the recent [...]

Have any idea how to generate an idea?

“Think left and think right and think low and think high. Oh, the thinks you can think up if only you try!” Yeah, the thinks you can think up. I haven’t thought about Dr. Seuss in a while. I think it’s time to go back and really give him some cred. We ALL work in [...]

Who are you anyway?

You are you and that is true, there’s no one in the world who’s youer than you. How true. I tell you, this guy Dr. Seuss had his way with words. As child-like as it seems it always carries a rhythm of absolute truth with it. Who could be more you than you? You can [...]

The things you can find……

I surf. You surf. We all surf. Not quite as prolific as Dr. Seuss and I suppose if he were to use those words he may not have meant “on the internet”. Considering my access to any body of water where the traditional wave ripping would occur is limited by vast distances and my procilivity [...]

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