
Creative challenges have no borders I was reading an article on one of my regular haunts, Spin Sucks, which discussed the challenges with creativity in the PR world and offered ways to increase the level of creativity specific to the their industry. There were 3 factors identified which could increase the opportunity for more creative [...]

Let me ask, how observant are you? Have you ever noticed when a place or space is fully designed to when it is not, where each object relates to its immediate surroundings and the immediate surroundings relate to the overall space painting a complete picture? We attended a lecture recently that featured a new book [...]

When we get paid for work we try to do as little as possible. Think about it. The mindset of work is structured in a way that makes us want to put a lot of effort into doing as little as possible. It’s a defense mechanism that we all succumb to. Why? Well the alternative [...]